The Golden Wheel of Strategy. How to Launch the Continuous Development Process of a Company

This book was written in the midst of the Covid-19 epidemic. A huge number of companies faced crisis phenomena similar to a state of war. In such a situation, many cannot think about strategy. However, first of all, one must be patient and refocus all efforts on maximum client and employee centricity. Show maximum care, attention, and support to your clients and employees. Secondly, it is necessary to properly build the process of strategic development within the organization: to learn to think a little further than the budget for the next year, as well as to inspire this desire in your employees.
How to focus management on strategic development? And what areas are truly 'strategic'? The author reveals the specifics of three main directions: client development, product development, and personnel development. After all, the product should be defined based on the needs of the client, and the personnel based on the features of the product.
The approach of the 'golden wheel' is also described, which allows the company to establish a constant process of strategic development and implement it gradually, adapting to changes in market conditions.
This publication is addressed to owners and managers of companies, as well as business consultants. With its help, you will be able to build a more balanced business, distributing management tasks between strategic development and routine, prepare for the next crisis, and succeed!