How to Win Friends and Influence People

Dale Carnegie — one of the most influential motivational speakers of the 20th century, author of legendary books on personal effectiveness and communication, translated into more than 30 languages and published in total circulation of over 100 million copies.
 
His principles... are simple but surprisingly effective. They help to gain trust, inspire people, influence without pressure and criticism, and build relationships based on respect and understanding. This book is a practical guide to interacting with people, which is still read by leaders, entrepreneurs, and anyone who wants to become more confident, persuasive, and successful.
 
From the book, you will learn:
— how to evoke sympathy and trust from the first minutes of communication;
— how to gently persuade and inspire people to follow you;
— how to criticize without offending them and without damaging relationships;
— how to turn conflict into an opportunity to strengthen bonds.