Operational Management of a Modern Shopping Center

How to manage a shopping center not just efficiently, but strategically? Why do some properties consistently attract tenants and retain traffic, while others lose ground? This book is a practical guide that combines analytics, experience, and a systematic approach to managing commercial real estate.
The author gradually reveals the key processes: from day-to-day operations and tenant interaction to fostering visitor loyalty. You will gain tools for adapting to market changes, effectively working with data, and creating customer service that combines economic benefit with quality consumer experience. The book is useful for owners and managers of retail properties, heads of operational and commercial departments.