Restaurant Marketing

Marvin Bill is a leading expert in the restaurant business, helping independent operators create successful organizations capable of thriving even in challenging times.
This publication is fully dedicated to one of the most relevant topics in the restaurant business – the relationships between the restaurant and the client. The book presents a key principle:
If a client visits your restaurant once,
they will notice the shortcomings of all your competitors.
The main work of increasing sales happens in the dining room among the guests, not in the office with marketing plans and advertising. In the restaurant business, it is more important not just to make a profit at any cost but to strive to bring joy and make people a little happier.
This book will be an indispensable assistant for restaurant owners and managers looking to create a unique experience for their clients and establish strong relationships with them.