The History of the Singer House. A Sample of Petersburg Modernism and a Visiting Card of the City

The building of the "Singer" company is one of the most recognizable buildings on Nevsky Prospect, and it can definitely be called a visiting card of Petersburg.
The building was erected in 1904 according to the project of the Russian architect,... academician of architecture of the Imperial Academy of Arts Pavel Suzyor.
Over time, aside from the "Singer" company, it housed tailoring workshops, the American consulate, a publishing house, and one of the most famous bookstores in Russia - the "Saint Petersburg House of Books".

We invite you to learn the full history of this outstanding cultural monument - from the beginning of the design to the present day!

You will learn:
- The fascinating history of the founding of the "Singer" company.
- How the "Singer House" became a sample of Petersburg modernism.
- The peculiarities of construction and atypical architectural solutions.
- Which companies were located in the building.
- The history of the appearance of the "House of Books".
- A bit of mysticism - are there ghosts in the building or is it just a myth.

Embark on a journey through one of the most interesting places in Saint Petersburg!

The publication is supplemented with reproductions of postcards from the "Singer" advertising campaigns.