I know what to tell you. How to persuade, not manipulate
Vladislav Yakhtchenko, a business coach in public speaking and author of the bestseller "Dark Influence," is among the TOP-10 best speakers... at TEDx events. He suggests that any communication should be guided by the principles of "white rhetoric," which leads not to a one-time victory but to long-term cooperation. The author also shares a whole arsenal of tools to help you quickly find arguments, listen to your interlocutor, and ask the right questions.
Thanks to this book, you will learn about:
- 10 skills of "white rhetoric" for everyday use;
- 10 best styles of argumentation;
- 10 prohibitions in a debate.
Author: ЯХТЧЕНКО В.
Printhouse: Eksmo
Series: Influence and Persuade. Books that Will Help You Achieve Your Goals
Age restrictions: 16+
Year of publication: 2023
ISBN: 9785041842888
Number of pages: 288
Size: 60x84/16 mm
Cover type: Твердый переплет
Weight: 262 g
ID: 1582207
