Working with Objections and Rejections. 300 Techniques for Sales, Negotiations, and Cold Calls

«It's too expensive!», «Give me a discount!», «We have a supplier!», «Send the proposal to my e-mail», «We don't need it!», «I'll think about it…» — a client can say their «NO» to a seller in dozens of ways. A successful seller is distinguished by the ability to build a dialogue in such a way that objections and rejections do not arise at all, and knowing the answers to typical objections and excuses. If, while making calls to clients or selling in meetings, you encounter objections and rejections — this book is for you! It will provide you with 300+ techniques and ready speech modules for all the main difficult situations in sales, thanks to which you will easily overcome the «no» and elevate your sales skills and income level to a new plateau.
The book is structured as a practicum — at the beginning of working with it, you will assess your sales skills and see your area for growth, and as you read, you will select techniques and methods appropriate to your unique sales style. The highlight of the book is its interactivity — you will not only read about sales, but also analyze 70 video cases from movies and series, and by providing your own version in the proposed negotiation cases, you will see your zone of proximal development.