Cognitive biases are certain patterns of thinking that alter the perception of reality. Most often—towards negativity. Have you ever thought about how often our brain misleads us? Why is patterned thinking inherent to us? Why do many become victims of...
scammers or fall for marketing manipulations like "Only this week! Don't miss the price drop!"? The book "Traps and Illusions of the Brain" will assist you in identifying and overcoming systematic errors of thinking. You will learn to not only identify mistakes by their "symptomatology" but also to better understand yourself and others. By understanding how our brain works, you will know what to pay attention to when communicating with people and learn to evaluate and analyze situations objectively.
Cognitive biases are certain patterns of thinking that alter the perception of reality. Most often—towards negativity. Have you ever thought about how often our brain misleads us? Why is patterned thinking inherent to us? Why do many become victims of scammers or fall for marketing manipulations like "Only this week! Don't miss the price drop!"? The book "Traps and Illusions of the Brain" will assist you in identifying and overcoming systematic errors of thinking. You will learn to not only identify mistakes by their "symptomatology" but also to better understand yourself and others. By understanding how our brain works, you will know what to pay attention to when communicating with people and learn to evaluate and analyze situations objectively.
Be the first to know about our current discounts, offers and new products!
Check icon
You have added to your basket
Check icon
You have added to favourites
Sold out
The item is currently out of stock.
In stock
Available in warehouse. You will receive the exact delivery date from the operator after the order confirmation.
To order
The product is delivered directly from the publisher. The order processing time is up to 14 days, you will receive the exact delivery date from the operator after the order confirmation.