Advertising without a budget. 20 ways to sell your product or service

If you are convinced that good advertising is necessarily expensive, do not rush to obediently take out your wallet. Free advertising exists. Moreover, it perfectly helps to sell a product or service, promote a business, and achieve success in the market. Alexey Ivanov, an advertiser with many years of experience, a specialist in the field of creative technologies and the author of several bestsellers, is confident in the effectiveness of advertising without a budget. His book about promotion methods available to even the smallest business first appeared on store shelves in 2010 and has since become part of the golden fund of domestic marketing literature. You have in your hands an expanded and updated edition with a description of both new and time-tested advertising techniques. In it you will find original ideas, practical advice, step-by-step instructions and descriptions of many real examples of effective advertising without financial costs.