Neuromanagement: How to Manage People Using Neurobiology
Description of the book Neuromanagement: How to Manage People Using Neurobiology:
Only neuroliders will survive. In the age of AI, soft skills are more important than hard skills, such as empathy, a sense of justice, and imagination. You also need to... know things about others that they themselves do not know. Alexander Yenin teaches all of this through neuromanagement.
Neuromanagement is a system based on neurobiology, anthropology, genetics, and physics. It allows determining real sources of motivation, building trust-based relationships, and managing without manipulation. Alexander explains how to develop emotional intelligence, retain talented employees, and create intangible value for them.
From the book, you will also learn:
who a manager of the new era is and why merely controlling tasks is not enough;
which qualities need to be developed so that you won't be replaced by AI;
how not to become "a fork in the soup" and have a sustainable influence on the team without breaking anyone’s spirit.
Alexander Yenin is a top manager with 20 years of experience, head of an IT studio, managing a staff of 250 employees. The studio's projects have 180 million users in 220 countries.
Only neuroliders will survive. In the age of AI, soft skills are more important than hard skills, such as empathy, a sense of justice, and imagination. You also need to... know things about others that they themselves do not know. Alexander Yenin teaches all of this through neuromanagement.
Neuromanagement is a system based on neurobiology, anthropology, genetics, and physics. It allows determining real sources of motivation, building trust-based relationships, and managing without manipulation. Alexander explains how to develop emotional intelligence, retain talented employees, and create intangible value for them.
From the book, you will also learn:
who a manager of the new era is and why merely controlling tasks is not enough;
which qualities need to be developed so that you won't be replaced by AI;
how not to become "a fork in the soup" and have a sustainable influence on the team without breaking anyone’s spirit.
Alexander Yenin is a top manager with 20 years of experience, head of an IT studio, managing a staff of 250 employees. The studio's projects have 180 million users in 220 countries.
Author: Александр Енин
Printhouse: Eksmo
Series: Business in Russian. Practical books by the best Russian experts
Age restrictions: 18+
Year of publication: 2026
ISBN: 9785042037221
Number of pages: 432
Size: 227х181х28 mm
Cover type: hard
Weight: 797 g
ID: 1732517
In stock
€ 24.19
Will be delivered to United States on :
Unfortunately, we are currently unable to deliver orders to your region.
In stock
€ 24.19
Will be delivered to United States on :
Unfortunately, we are currently unable to deliver orders to your region.