Motivation and Motivation Systems

The new book by Marina Vishnyakova – a management specialist with over thirty years of experience in various industries – answers the most frequently asked questions from managers about employee motivation and motivation.

The author presents a comprehensive guide to building a motivation system in enterprises, taking into account all necessary and popular parameters, such as KPI, MBTI, etc., along with case studies from well-known Russian companies in various fields of business.

You will learn how to create an effective motivation system for the most common positions, for example, motivating the chief accountant, as well as receive advice on how to motivate burned-out salespeople. Material and non-material motivation factors are presented with described schemes and step-by-step guidance actions.

This publication is intended for company leaders and owners, as well as anyone interested in management issues.