The Word on the Slide. How to Write Presentations That Make People Want to Work with You

The success of your presentation depends on the text. Alexander Grigoryev understands this better than anyone else. For over 5 years, he has specialized in texts for presentations. His clients include Alfa-Bank, Beeline, Sber Private Banking, DHL Global Forwarding, Kommersant,... Polyus, BKS World of Investments, and other major Russian and international companies. By mastering Alexander's approach, you will learn to impact any audience: clients, investors, colleagues, and business partners. One of his signature techniques is to weave headlines into a cohesive story. It's simple to do, yet the effect is colossal. And there are many such principles — a whole book where every recommendation is illustrated with real slides from various business sectors. The word on the slide is as essential as air for project managers, entrepreneurs, business trainers, and copywriters. For everyone who educates, inspires with their ideas, attracts investments, and reports on completed work through presentations.