How to Win Friends and Influence People

Dale Carnegie — one of the most influential motivational speakers of the 20th century, author of legendary books on personal effectiveness and communication, translated into over 30 languages and published in a total circulation of more than 100 million copies.
 
His... principles are simple yet remarkably effective. They help to gain trust, inspire people, influence without pressure and criticism, and build relationships based on respect and mutual understanding. This book is a practical guide to interacting with people, still read by leaders, entrepreneurs, and everyone who wants to become more confident, persuasive, and successful.
 
From this book, you will learn:
— how to evoke sympathy and trust from the first minutes of communication;
— how to gently persuade and inspire people to follow you;
— how to criticize without hurting them and without destroying relationships;
— how to turn conflict into an opportunity to strengthen the bond.