Meta-Attention. How to Maintain Productivity and Focus in the Digital Reality

An innovative authorial model of attention based on 30 years of research. A modern answer to Mihaly Csikszentmihalyi's "Flow." It was previously believed that meaningful work required creating conditions for deep immersion in activities with maximum output. In the modern multitasking world, entering this state is becoming increasingly difficult. Gloria Mark shows that prolonged focus leads to anxiety, depression, and burnout, while the optimal state lies in a balance between deep concentration and segments of kinetic ("fleeting") attention. This simple and practical guide, based on a solid scientific foundation, will introduce you to a new concept of attention: not flow, but rhythm. You will understand the mechanisms of your psyche and learn how to: - reduce the negative impact of social media on the brain; - maintain focus and productivity throughout the day; - eliminate feelings of exhaustion and burnout. You will gain control over your attention and energy, and thus over the achievement of your goals. Who the book is for The book will be useful for anyone working in a digital environment and facing distracting factors that hinder productivity.