Etiquette: A Complete Guide to Social and Business Communication

The book is written by a well-known expert in the field of etiquette and protocol, a confident behavior trainer, and a specialist in fashion and style. Tatyana Belousova is the author of popular books, a psychologist, and a member of the National Association of Protocol Specialists. She is the holder of two National State Awards for "Contribution to the Development of Business Etiquette in Russia" (2017) and "Faithfulness to the Profession" (2024).
The publication contains a complete guide to the rules of modern European etiquette, with a separate section dedicated to business etiquette. It discusses optimal interaction models in any situation: from general behavior rules in public places to recommendations on how to behave (and what to wear) at formal events of the highest level.
The book covers a wide range of topics and provides answers to various questions we encounter both in everyday life and in unusual situations:
• rules of introduction and acquaintance;
• everything about dress code in tables: what, where, and when is appropriate to wear;
• table etiquette - seating guests at a festive table; what, how, and with what to eat;
• about "everyday" and business gifts - appropriateness, what and how to give, and whether it's permissible to refuse a gift;
• digital etiquette, and more.
Using clear examples, it deals with various situations related both to exceptional events (official receptions, protocol events, etc.) and to daily communication circumstances.
By following the recommendations given in this book, you will feel more confident and free in any, even extraordinary, circumstances and during the most important contacts - and enjoy communication not only for pleasure but also for the best results.