Effective Marketing in Medicine. Ready Solutions for Promoting a Medical Clinic

Collaboration with doctors, searching for and implementing new development paths for the clinic, and studying patient flow — all of this can be a pleasant and fruitful process, rather than a monotonous routine. Galina Ksenzoeva, an entrepreneur and medical marketer... with 15 years of experience, knows this firsthand. In her book, she shares effective tools for promoting a medical center and explains how to organize work so that you achieve your goals and enjoy the process. - How to attract and retain patients and make the treatment process in the clinic as comfortable as possible for both them and the doctors? - How to identify growth points for the clinic and utilize them to the fullest? - How to effectively introduce new services and promotions and establish collaboration with partners? - How to handle operational work and learn to manage patient flows? - How to improve existing contact points and where to find new ones?