The Bible of Sales of the XXI Century. Secrets of Marketing, Negotiation, and Persuasion
How to convince yourself that your expertise is worth serious money, not 'the minimum on the market'?
How to write marketing messages that won't end... up in the trash immediately?
'Doctor Persuasion' Yaniv Zaid shows through real examples and his own experience that sales are not that complicated. The main thing is to master the technology!
Here is everything you wanted to know about sales but didn't know who to ask. The author explains how to find an approach to clients, differentiate from competitors, and create extraordinary value for your product.
And you will also learn:
- how much you or your products/services are worth and how not to be afraid to ask for more;
- which word to use to engage the largest number of people in you and your product;
- how to turn clients, reputation, and community into financial assets.
Author: Йанив Заид
Printhouse: Eksmo
Series: Entrepreneur's Desk Books. Everything You Need to Know to Grow Your Business
Age restrictions: 12+
Year of publication: 2025
ISBN: 9785041971083
Number of pages: 336
Size: 218x170x24 mm
Cover type: hard
Weight: 596 g
ID: 1707516
from € 38.94
Bestsellers
-medium.webp)
-medium.webp)
