I-Brand: For Experts, Mentors, and Entrepreneurs on How to Promote a Personal Brand and Attract Clients
Vladimir Yakuba is one of the leading business trainers in Russia, a specialist in sales, leadership, and team management.
You will learn to attract new clients and partners by showcasing your expertise and professionalism.
In the book, you will learn what a...
personal brand is, what tools exist for its development, and how public expertise strengthens your market position.
You will learn to:
• form the structure of your personal brand
• present your experience online and offline
• articulate your professional values and communicate them in various formats
• avoid common mistakes when building a personal brand.
Author: ЯКУБА В.А.
Printhouse: AST
Series: Бизнес-эксперт
Age restrictions: 12+
Year of publication: 2024
ISBN: 9785171596446
Number of pages: 256
Size: 70x90/16 mm
Cover type: Твердый переплет
Weight: 415 g
ID: 1631916
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