The Odyssey of a Russian Top Manager: How to Make Business Stronger in an Era of Crisis

Engaging consultants to implement changes in business has long been a common practice in large and well-known companies, whereas Russian small and medium-sized businesses are only beginning to explore this resource for their development.
In the form of a dialogue between... the company leader and a management consultant, the book reveals the powerful potential of their professional partnership in the context of a series of crises and challenges. Following the characters in the narrative, readers will go through all stages of a real story: from realizing the need for change and deciding to work with a management consultant to supporting and implementing changes; they will pose difficult questions and receive honest answers; they will learn how to conduct business diagnostics properly and effectively apply its results, elevating the business to new levels of customer orientation and competitiveness.
The book is primarily aimed at owners, top managers, and consultants, but will also be useful to a wide range of middle management leaders and startup owners.