The End of PR. Managing Reputation as Financial Capital

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A successful career, a thriving business, and a happy life all start with reputation. People with a bad reputation are not hired, do not get business deals, are not respected, and are avoided in every way. Companies with a bad... reputation lose customers and lucrative contracts. Today, more and more corporations are thinking about reputation, understanding, as Alfred Nobel said, that "a good reputation is more important than a clean shirt. A shirt can be washed, but a reputation never can."

Author: ДОМБАЙ К.

Printhouse: Al'pina Pablisher

Series: Marketing. Advertising

Age restrictions: 12+

Year of publication: 2023

ISBN: 9785206001747

Number of pages: 94

Size: 60x90/16 mm

Cover type: Твердый переплет

Weight: 250 g

ID: 1411491

A successful career, a thriving business, and a happy life all start with reputation. People with a bad reputation are not hired, do not get business deals, are not respected, and are avoided in every way. Companies with a bad reputation lose customers and lucrative contracts. Today, more and more corporations are thinking about reputation, understanding, as Alfred Nobel said, that "a good reputation is more important than a clean shirt. A shirt can be washed, but a reputation never can."

In stock

In-store availability

€ 7.49 € 12.49

Delivery to Germany:

Collect at Mnogoknig store

26 August (Tu)

free

By courier

25 August (Mo)

€ 9.99

free from € 80.00

In stock

In-store availability

€ 7.49 € 12.49

Delivery to Germany:

Collect at Mnogoknig store

26 August (Tu)

free

By courier

25 August (Mo)

€ 9.99

free from € 80.00

Shop-availability

Before picking up the item at the shop, please call the correct branch to make sure the item is available.

MNOGOKNIG Gmbh, Frederichstrasse 176-179, Berlin, Germany, 10117

+4915205421866

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