One of the world's most influential thinkers in the field of strategy and management, Richard Rumelt, explains how a leader can become an effective strategist and why it is important for business. From the book, you will learn what strategy...
is and what it is not. You will get acquainted with methods for diagnosing problems in strategy development. You will be able to assess the effectiveness of your own current strategy or create a new one. You will find analyses of practical cases and strategic decisions from companies such as SpaceX, Netflix, Marvel, Amazon, Apple, and others.
This book will be useful for business leaders and executives who strive for long-term and strategic success for their company.
Author: РИЧАРД РУМЕЛЬТ
Printhouse: Mann, Ivanov i Ferber
Series: Мировые бизнес-стратегии. Книги для тех, кто держит на плечах компанию
Age restrictions: 12+
Year of publication: 2022
ISBN: 9785001958499
Number of pages: 400
Size: 21.3 x 14.6 x 2.6 mm
Cover type: Твёрдая обложка
Weight: 500 g
ID: 1299717
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