The Architecture of Speech. How to Create a Personal Brand from Verbal Bricks

Irina Komarova and Katarina Ryndyk-Igool - business trainers, founders of the business communication school "KvKube". They work in different sectors of the economy, helping business people solve complex business problems with words. This book was born at the intersection of two different arts - rhetoric and architecture. "The Architecture of Speech" is for those who want to understand the laws of business communication. And also for those interested in dramatic stories about unusual buildings and architects. The authors explain speech techniques and tools that help build your speech just like buildings - beautifully and persuasively, in a simple and accessible language.

You will learn how to "package" your thoughts, and perhaps even take away unconventional techniques for a personal speech brand.

This book will help you speak confidently and vividly, revealing to you the beauty of words and their power in the business world.