Learning Through Memes. An Innovative Method of Teaching English Language

Memes in education are a new trend. In the information-saturated modern world, both children and adults often find it hard to focus on one thing, and the use of bright visual images and simple associations helps to retain attention and... better understand complex information.
Researchers from several universities around the world have discovered that this method contributes to improved learning outcomes and motivates students to acquire new knowledge. Memes are remembered much better than textbook text due to their ability to evoke genuine interest and humor—a constant attribute of memes.
In this book, anyone who is learning or teaching others will find recommendations for using ready-made and creating their own memes for educational (and not only!) purposes.