Lift. Up with the help of people, connections, and confidence

A book for those who want to grow.

This is a practical and inspiring guide on how to find your calling, build a career from scratch, surround yourself with strong people, and become someone who helps others rise. Kirill Didenok — producer and entrepreneur — shares personal stories, working tools, and the experiences of his friends: from media managers and creatives to comedians and businesspeople.

If you feel stuck, "Lift" will show you how to move forward.

Simple presentation, vivid examples, an honest tone, and real advice make this book a guide to the modern world of opportunities, where you choose your own "floor".