Competitive Advantage. Workbook

Principle #1: Be not better than everyone, but not like everyone
True success in a competitive business environment is only possible if you establish yourself as an expert in your field. Today, narrow specialization is the only way to make a... brilliant career and occupy a favorable position in the market of goods and services.

But even if you manage to outpace your competitors, there is bad news: your advantage is not something static and stable. You must not stop at what you've achieved. You need to work on yourself and constantly develop. The best way to do this is to periodically ask yourself the right questions.
In the practical guide by the famous Bodo Schäfer, you will find the most important questions, tips, and recommendations that have already helped thousands of successful entrepreneurs and experts.
You only need to dedicate one hour a day to working on the questions from the book. This is enough to fully realize the potential of your company and raise income to a level that now seems absolutely unrealistic.