When Women Ruled Fifth Avenue. Glamour and Power at the Dawn of American Fashion

When Women Ruled Fifth Avenue. Glamour and Power at the Dawn of American Fashion

Famous American journalist reconstructs the life and career path of women who ran major department stores in New York from the 1920s to the 1960s, turning them into a paradise for shoppers of all ages and social strata. Thanks to... these women, the American fashion industry found its own identity and stopped blindly copying European fashion, primarily Parisian fashion. Each of the heroines in the book is a strong and vibrant personality whose example helped millions of women believe in themselves and switch from homemaking to a professional career.

Author: Джули Сэтоу

Printhouse: KoLibri

Series: Cities and People

Age restrictions: 16+

Year of publication: 2025

ISBN: 9785389259430

Number of pages: 384

Size: 218x148x22 mm

Cover type: hard

Weight: 502 g

ID: 1706993

Famous American journalist reconstructs the life and career path of women who ran major department stores in New York from the 1920s to the 1960s, turning them into a paradise for shoppers of all ages and social strata. Thanks to these women, the American fashion industry found its own identity and stopped blindly copying European fashion, primarily Parisian fashion. Each of the heroines in the book is a strong and vibrant personality whose example helped millions of women believe in themselves and switch from homemaking to a professional career.

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