How to Succeed in Business by Breaking All the Rules

In his book, American millionaire Dan S. Kennedy debunks popular myths. In his view, there is only one rule that needs to be thoroughly understood. Namely: rules exist to be broken. In his inspiring and practical book, written in accessible language, he shares unconventional strategies for behavior in the economy that guarantee wealth and success.
- Forget everything you ever knew about positive thinking; blind, baseless optimism can adversely affect your chances of success.
- Self-confidence and self-promotion are crucial components of success.
- Combine work and pleasure whenever possible.
- You don't need money - and Kennedy will explain why.
Every year, Kennedy speaks to 200,000 listeners.