Marketing Management
Marketing Management
Marketing Management
Marketing Management

Marketing Management

The world of marketing is changing every day. Ongoing globalization, advancements in technology, e-commerce and digital communications, the increasing influence of social media and widespread use of big data analytics, marketing automation, and artificial intelligence have made adjustments in many...

Author: КОТЛЕР Ф. , КЕЛЛЕР К. Л.

Printhouse: piter

Series: Classic foreign textbook

Age restrictions: 16+

Year of publication: 2024

ISBN: 9785446122905

Number of pages: 608

Size: 260x200x20 мм mm

Cover type: Твердый переплет

Weight: 1141 g

ID: 1667467

In stock
€ 38.79
Will be delivered to United States on 3 March (Tu):
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