Fascinating fates of 12 entrepreneurs of pre-revolutionary Russia — from dairy kings to creators of whole industries
A look at history through psychological concepts: archetypes, scenarios, subpersonalities
Bright examples of leadership, patronage, family dramas, and unexpected life turns
Connection of generations: from the...
author's personal memories to the fates of great merchants
Lessons of entrepreneurship that have not become outdated over time.
Who is he — the richest man in the Russian Empire, Nikolai Vtorov, shot by his own son? Why did the miser Gavrila Solodonikov leave the most generous will after his death? How did Savva Mamontov turn Yaroslavl and Moscow into centers of art and business — and lost everything? Why did Alexander Chichkin fly by airplane every morning, and Nikolai Igumnov built a luxurious terem on Yakimanka?
This book collects twelve incredible biographies of pre-revolutionary entrepreneurs: Burylin, Shelaputin, Podoseonov, Perlov, Chizhov, Abrikosova, and others. Maria Makarushkina connects history and psychology, showing in the fates of heroes not only brilliant achievements but also hidden dramas, mistakes, and inner searches. Their lives are not only the past of Russia. It is a mirror in which we reflect ourselves.
To learn how the brightest entrepreneurs of pre-revolutionary Russia lived and thought — and what their experience can teach us today
To see the biographies of these people through the lens of psychology: archetypes, scenarios, and hidden motives of their decisions
To be inspired by the success and mistakes of famous entrepreneurs and find clues for our own lives and businesses
Quotes:
"The stories of ancestors can inspire today. They challenged circumstances and turned the most incredible ideas into reality."
"Poets are poets, but both a barrel of oil and a head of cheese and a bottle of tasty milk can equally glorify one’s Homeland."
"In Moscow, all five-kopeck coins are alike, but you must shine! — thus Alexander Chichkin taught his students"
"The ability to give, to help, to make others happy brings a person much more satisfaction than personal wealth."
Features of the book:
Original combination of history and psychology: biographies are presented through psychological models
The language of the book is lively and accessible, without dry academicism
The author weaves personal stories of the heroes and their family connections with trade, making the book especially warm and sincere
Each chapter represents both a historical essay and a psychological analysis of fate
The book contains many little-known facts: from an Egyptian mummy in a merchant's house to the creation of budenovkas by pre-revolutionary manufacturers
This book is for those interested in history and psychology, for entrepreneurs and managers looking for inspiration from past examples, for students and teachers of humanitarian and economic disciplines, as well as for anyone who loves living human stories where successes and failures coexist with drama and revelations.
Autors: Marija Makaruškina
Izdevniecība: Al'pina Pablisher
Vecuma ierobežojumi: 12+
Izdošanas gads: 2025
ISBN: 9785206005202
Lappušu skaits: 192
Izmērs: 216x146x18 mm
Vāka tips: ciets vāks
Svars: 400 g
ID: 1729570
20 janvāris (O.)
bez maksas
19 janvāris (P.)
€ 9.99
bez maksas no € 80.00
20 janvāris (O.)
bez maksas
19 janvāris (P.)
€ 9.99
bez maksas no € 80.00