Generation P

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Having become iconic in youth culture, the novel "Generation P" is dedicated to the phenomenon that has permeated every aspect of our daily lives — advertising. Many tend to dismiss it with disdain like an annoying fly, considering it something... trivial. But haven't advertising slogans firmly entered our speech? Does the "torn style" of advertising clips not influence our consciousness? The protagonist of the novel, Vavilen Tatarsky, believes that he knows the true price of advertising — after all, he is the one who creates it. But even in his worst nightmares, he could not foresee the true power of the genie he has released from the bottle.

Author: ПЕЛЕВИН В.О.

Printhouse: AST

Series: Свет горизонта. Проза Виктора Пелевина

Age restrictions: 18+

Year of publication: 2023

ISBN: 9785171468934

Number of pages: 320

Size: 84x108/32 mm

Cover type: Твердая бумажная

Weight: 327 g

ID: 1485445

Having become iconic in youth culture, the novel "Generation P" is dedicated to the phenomenon that has permeated every aspect of our daily lives — advertising. Many tend to dismiss it with disdain like an annoying fly, considering it something trivial. But haven't advertising slogans firmly entered our speech? Does the "torn style" of advertising clips not influence our consciousness? The protagonist of the novel, Vavilen Tatarsky, believes that he knows the true price of advertising — after all, he is the one who creates it. But even in his worst nightmares, he could not foresee the true power of the genie he has released from the bottle.

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